Walter Hale (Elvis Presley) is the manager of a chautauqua, a traveling show consisting of performances, lectures and entertainment. Along with manager Johnny (Edward Andrews), he helps some young kids break into show business and contends with the union-organizing Charlene (Marilyn Mason). Vincent Price appears as Mr. Morality. John Carradine, Sheree North and Dabney Coleman also appear in this forgettable film which makes Clambake and Girl Happy classics by comparison. Elvis is limited to three tunes as he plays out the string of poorly scripted vehicles that ended with his next feature, the equally awful Change of Habit. By now, the inane screenplays had done permanent damage to a once-promising film career, souring the King of Rock & Roll on everything in movies except live concert performances.