Magnetic Marketing: How To Attract A Flood Of New Customers That Pay, Stay, and Refer

Magnetic Marketing: How To Attract A Flood Of New Customers That Pay, Stay, and Refer

by Dan S. Kennedy

Hardcover

$22.46 $24.95 Save 10% Current price is $22.46, Original price is $24.95. You Save 10%.
Choose Expedited Shipping at checkout for guaranteed delivery by Wednesday, August 28

Overview

MAGNETIC MARKETING® is a radical,
dramatically different sea-change in the way new customers,
clients, patients or prospects are attracted and in the way products, services, businesses and practices are advertised.
It is a “change movement” that has established itself in over 136
different niches, business categories, industries and professions,
but is still also a “best kept secret”—its practitioners are in a “secret society.” It—and only it—offers real protection from commoditization,
Amazon-ization, price and profit destruction. It is soundly based on well-proven strategies dating from the turn of the century to the present. No academic theories, no vague “ideas”, no fads. No BS! The makings of a system for your business’s sustainability and growth you can rely on. It is introduced to you in this important and timely book.
You have made a wise decision obtaining it. Bolt the door, put away the device and dig in!

magneticmarketing.com

Product Details

ISBN-13: 9781946633743
Publisher: Advantage Media Group
Publication date: 11/01/2018
Pages: 200
Sales rank: 333,613
Product dimensions: 6.10(w) x 9.00(h) x 0.80(d)

About the Author

THE PRINCIPAL AUTHOR, CREATOR OF MAGNETIC MARKETING®, DAN KENNEDY
is a celebrated direct marketing and direct-response advertising strategic advisor to countless companies grown from the ground up to tens of millions and even over a billion dollars. But his passion is for the Main Street small business owner; the butcher, baker and candlestick maker; the solo practitioner;
those he deems the unsung heroes of the economy. He is a multimillionaire serial entrepreneur himself, an author of more than twenty popular business books, and a sought after speaker whose career has included nine years on the #1
seminar tour in America, with audiences from fifteen thousand and up, repeatedly sharing those stages and others with celebrity entrepreneurs like Debbi Fields
(Mrs. Fields Cookies), Ben & Jerry, Donald Trump and Gene Simmons (KISS), former
US Presidents including Ronald Reagan, and top business speakers Zig Ziglar,
Brian Tracy and Tom Hopkins.

Table of Contents

Introduction: Learn the Secrets of the Most Successful Business Owners Who Have Created a Flood of New Customers, Clients, or Patients viii

Foundations of Magnetic Marketing

Chapter 1 What If Everything You've Ever Been Told About Growing a Business Was Wrong? 12

Chapter 2 Why Marketing Fails 26

Chapter 3 What Happens When You Attract Instead Of Chase? 42

Chapter 4 What This Actually Looks Like 52

Principles of Magnetic Marketing

Chapter 5 The Magnetic Marketing Triangle 74

Chapter 6 The 10 Foundational Rules 94

Building Your Magnetic Marketing System

Chapter 7 Your Magnetic Attraction System 112

Chapter 8 Your Magnetic Conversion System 124

Chapter 9 Your Magnetic Retention System 136

Chapter 10 Applying The Magnetic Marketing Systems 148

About the Author 163

Other Books Dan S. Kennedy 165

Customer Reviews

Most Helpful Customer Reviews

See All Customer Reviews