The Power of Moments: Why Certain Experiences Have Extraordinary Impact

The Power of Moments: Why Certain Experiences Have Extraordinary Impact

by Chip Heath, Dan Heath
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The Power of Moments: Why Certain Experiences Have Extraordinary Impact 3 out of 5 based on 0 ratings. 1 reviews.
Anonymous 6 months ago
This book highlights some interesting ways that companies and organizations are able to create defining moments as a way to take their performance to the next level. The authors provide some data that supports the boost in sales or other performance data that can happen when you succeed in creating those moments. I enjoyed reading the examples that the authors wrote about in the book, but they weren't particularly memorable, and I was left wondering why the authors wouldn't have made some effort in trying to apply their concept to the book that they were writing? The author's premise is to show people how to create defining moments, but beyond writing a book about it, how do the authors attempt to make their book memorable? For me, there was nothing remarkable about this one, and I had to look back through the book at the examples they gave before I wrote this review - I probably won't remember much about it a month from now. I received an advanced copy of this book through Netgalley in exchange for an honest review.