Treat Your Customers: Thirty Lessons on Service and Sales That I Learned at My Family's Dairy Queen Store

Treat Your Customers: Thirty Lessons on Service and Sales That I Learned at My Family's Dairy Queen Store

by Bob Miglani

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A successful Fortune 500 corporate executive shares the secrets of great customer service that he learned from working at his family's Dairy Queen(R) store

Customer service is the cornerstone of every successful business, and in Treat Your Customers, corporate businessman Bob Miglani reveals winning strategies for sales and service using anecdotes and analogies from his experiences working at his family's Dairy Queen(R) store.

Miglani cuts to the essence of what makes great customer service by sharing clear, concise techniques and guidelines for coping with angry customers, minimizing stress, and making customer service providers feel great about doing their jobs. Both charming and educational, Treat Your Customers will appeal to any business owner, manager, or corporate employee who wants to enhance sales, motivate employees, and keep customers coming back.

Product Details

ISBN-13: 9781401384333
Publisher: Hachette Books
Publication date: 04/18/2006
Sold by: Hachette Digital, Inc.
Format: NOOK Book
Pages: 160
File size: 2 MB
Age Range: 13 - 18 Years

About the Author

Bob Miglani has been working in a Fortune 500 Company for the last 13 years, where he has had positions of increasing responsibility leading into his current role as Senior Director of Public Affairs. A well respected leader in his field, he has been at the forefront of identifying and embracing new and emerging customers and developing innovative partnerships. He continues to serve a different type of customer in his spare time on the weekends and some holidays at his family's Dairy Queen restaurant which he has helped manage for over 20 years.

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Treat Your Customers: Thirty Lessons on Service and Sales That I Learned At My Family's Dairy Queen Store 4.8 out of 5 based on 0 ratings. 4 reviews.
skinglist on LibraryThing More than 1 year ago
A good, quick read on some customer service with some great vignettes.
Guest More than 1 year ago
I love this book! In Treat Your Customers, Miglani tells us how to create AND maintain satisfied customers. Follow his lessons and simplify your approach. Don't over-complicate customer service - it really is about the fundamentals! Well done... Now this satisfied customer is off to get her BOGO Blizzard...
Guest More than 1 year ago
Every retailer needs to get this book to help teach basic good customer service. We are all losing sight of what matters the most and that is the Customer!!! This book gets right to the point and does it in a very quick, easy and practical way. Everyone working needs to read this!
Guest More than 1 year ago
A great read. 'Treat Your Customers' is a smart, thought provoking reminder that the most important part of customer service is 'the customer'. In a society where today's results are yesterday's news, 'Treat Your Customers' brings us back home again. The further I moved along in this book, the louder the message got: GO BACK TO THE BASICS ! Regardless of what industry you are in, if you treated your business as if it were your own, you would probably run it differently.The author's main message is to 'take ownership of your career and your life'.